{"id":49,"date":"2025-01-28T21:40:42","date_gmt":"2025-01-28T21:40:42","guid":{"rendered":"https:\/\/yuehanz.annenbergprhosting.com\/?page_id=49"},"modified":"2025-05-07T02:04:40","modified_gmt":"2025-05-07T02:04:40","slug":"projects","status":"publish","type":"page","link":"https:\/\/yuehanz.annenbergprhosting.com\/?page_id=49","title":{"rendered":"Midterm Project"},"content":{"rendered":"\n

HEINZ Jalapeno Campaign<\/h2>\n\n\n\n

Disclaimer: I have no affiliation with the brand or product and this is for a class project.<\/p>\n\n\n\n

OOH Advertisement<\/h2>\n\n\n\n

Billboard:<\/p>\n\n\n\n

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Bus Shelter:<\/p>\n\n\n\n

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Instagram Posts<\/h2>\n\n\n\n
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Blog<\/h2>\n\n\n\n
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Let\u2019s Talk About Breakfast<\/strong>
Because it\u2019s time someone put ketchup at the head of the table.<\/em><\/p>\n\n\n\n

Hey there, early birds, brunch rebels, and breakfast maximalists\u2014we see you.<\/p>\n\n\n\n

You\u2019re doing the work. You\u2019ve got your overnight oats, your air-fried hash browns, and your TikTok-worthy egg sandwiches down to a science. You journal, hydrate, meditate. But you know what hasn\u2019t evolved with you?<\/p>\n\n\n\n

Your breakfast condiment.<\/p>\n<\/div><\/div>\n\n\n\n

Meet the Morning Upgrade You Didn’t Know You Needed<\/strong>
We\u2019re Heinz Jalape\u00f1o Ketchup. We\u2019re thick. We\u2019re rich. We\u2019ve got just enough jalape\u00f1o heat to make your morning worth waking up for. We\u2019re the underdog of your fridge shelf\u2014and the one ready to steal the breakfast spotlight.<\/p>\n\n\n\n

Put us on your sandwich\u2014trust us, that runny yolk was practically begging for us. Drench your breakfast tacos. Swirl us into your scrambled eggs. Or get real bold: drizzle us on waffles. You read that right. Waffles.<\/p>\n\n\n\n

What\u2019s Inside the Bottle?<\/strong>
Crafted with vine-ripened tomatoes, a kick of real jalape\u00f1o, and our signature Heinz spice blend, this ketchup isn\u2019t here to play nice. It delivers flavor that\u2019s bold but balanced\u2014just enough heat to wake you up, without overwhelming your plate. No artificial nonsense. Just full-bodied flavor with a fiery finish.<\/p>\n\n\n\n

Because Breakfast Deserves a Little Drama<\/strong>
This isn\u2019t just ketchup. It\u2019s your morning mood in a bottle. One squeeze, and you\u2019re awake, alert, and slightly dangerous. It\u2019s the spicy red flag your taste buds didn\u2019t know they were chasing.<\/p>\n\n\n\n

And let\u2019s be honest\u2014mornings aren\u2019t just about routine. They\u2019re about expression. About flavor. About showing up with a little spice and a lot of attitude.<\/p>\n\n\n\n

So squeeze generously. Make a mess. Lick your fingers. And if someone asks why your eggs are glowing\u2014just smile. This isn\u2019t just ketchup. It\u2019s your morning mood in a bottle. One squeeze, and you\u2019re awake, alert, and slightly dangerous.<\/p>\n\n\n\n

So go ahead\u2014start some heat. Start your day with Heinz Jalape\u00f1o Ketchup.<\/p>\n\n\n\n

Because mornings should be bold.
And your ketchup should be Heinz. <\/p>\n\n\n\n

Ready to turn up the heat?<\/strong>
Shop Heinz Jalape\u00f1o Ketchup now<\/em> at \ud83d\udc49https:\/\/www.heinz.com\/products\/00013000009546-tomato-ketchup-blended-with-jalapeno<\/a> and taste what your breakfast\u2019s been missing.<\/em> <\/p>\n\n\n\n

\ud83c\udf36\ufe0f #HeinzHeatMorning<\/p>\n\n\n\n

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Back<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

HEINZ Jalapeno Campaign Disclaimer: I have no affiliation with the brand or product and this is for a class project. OOH Advertisement Billboard: Bus Shelter: Instagram Posts Blog Let\u2019s Talk About BreakfastBecause it\u2019s time someone put ketchup at the head of the table. Hey there, early birds, brunch rebels, and breakfast maximalists\u2014we see you. You\u2019re […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"class_list":["post-49","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/yuehanz.annenbergprhosting.com\/index.php?rest_route=\/wp\/v2\/pages\/49","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yuehanz.annenbergprhosting.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/yuehanz.annenbergprhosting.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/yuehanz.annenbergprhosting.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yuehanz.annenbergprhosting.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=49"}],"version-history":[{"count":5,"href":"https:\/\/yuehanz.annenbergprhosting.com\/index.php?rest_route=\/wp\/v2\/pages\/49\/revisions"}],"predecessor-version":[{"id":287,"href":"https:\/\/yuehanz.annenbergprhosting.com\/index.php?rest_route=\/wp\/v2\/pages\/49\/revisions\/287"}],"wp:attachment":[{"href":"https:\/\/yuehanz.annenbergprhosting.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=49"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}